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UVP: What Makes You Better Than The Competition?
One of the most effective and initial strategies to optimize your site is to define the value proposition and to state it clearly throughout the site. Each element should be pointing to that value....
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4 Useful Tips to Lower Cart Abandonment
Every company that suffers from high cart abandonment, and they constitute the majority of ecommerce companies, are deeply frustrated about this issue. Your potential company is just a few clicks...
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5 More UX and Conversion Tips on Product Pages
I recently wrote the post about 5 UX and Conversion Tops on Product Pages. Here are 5 MORE tips to help you convert more at the product pages level. Customer Reviews Ratings People are more inclined...
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MCommerce: 4 Tips To Give You An Edge
When I consider the future of transactions in general and shopping in particular, I can’t help but feel that it will become more and more automated and virtual. Just think about new ATMs at many banks...
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FREE Webinar: Persona Series – Impulsive Persona
Note: If you attend our webinars, you know that seating runs out very quick. We will limit registration to the first 100 participants. Date: Thu, March 14, 2013 12:00 PM – 1:00 PM EST Many buyers come...
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4 More Useful Tips to Lower Cart Abandonment
In February I wrote a blog titled 4 useful tips to lower the cart page abandonment , and it was a big hit, so here are four more tips to lower cart abandonment and increase conversion. Free Shipping...
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4 Tips On How To Handle An Impulsive Customer
A retailer’s dream is the customer that comes to their site with credit card in hand and highly motivated to make a purchase. This customer will likely be the one to overlook some major FUDs causing...
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3 Conversion Tips on Category Pages
Many ecommerce sites direct traffic from promotional sites and PPC to the category pages, so it becomes one of the most important pages to optimize. The main goal of the category page should be to...
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Useful UI/UX tips for m-commerce website design optimization
There is high growth seen in mobile shopping last few years. According to eMarketer research, there is an 81% increase in mobile commerce in 2012; which constitutes a $25 billion market. mobiThinking...
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Webinar: 7 Steps To Generating More Leads
Note: If you attend our webinars, you know that seating runs out very quick. We will limit registration to the first 100 participants. Date: Thu, April 04, 2013 12:00 PM – 1:00 PM EST. You can only...
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E-Commerce Search Optimization
Today product finding is on of the basic functionality and a key factor of success in e-commerce websites, which is why search usually doesn’t fulfill complex need among users. Search Engines like...
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Why CRO is Integral to Your Marketing Mix
Ask people to define elements of “digital marketing” and the responses will likely include web design, SEO and PPC. You’ll probably hear social media marketing mentioned a few times too. It is unlikely...
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4 Tips for Better Site-Navigation
Whether its top, left, on page navigation or search; the objective of any site is to help visitors easily find what they are looking for. It’s essential to provide navigational paths for the different...
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9 Landing Page Elements to Start Testing Now
Testing your ecommerce and lead-generation landing pages is the best way to increase their conversion rates. Check the infographic we recently posted on the Invesp blog to learn more about How to Test...
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5 UX and Conversion Tips on Product Pages
It is very frustrating for businesses to see visitors arriving to the site and abandoning before conversion. Here are 5 tips to better engage customers at the product page level: Multiple product...
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